According to the traditional, moralistic rendition of Zhao's life, he loved pleasure and disregarded politics. As a result, the Zhou Dynasty began to falter under his inept rule. King Zhao especially liked rare plants and animals, and decided to go on a trip to Chu, a state, after an emissary claimed that Chu caught a rare bird. After crossing Han River, King Zhao realized that this is a trick. After several inconclusive battles with Chu forces, he began to retreat, looting and raiding the countryside as he went. While on a boat on Han River, the boat sprung a leak and King Zhao drowned, marking the end of his reign.
|Father||King Kang of Zhou|
|Children||King Mu of Zhou|
|Approximate duration of reign||-977 BC|
|Posthumous name||Zhao 昭 , literary meaning: "shining"|
** King Kang of Zhou
** , later King Mu of Zhou